BA (Hons) Business (Marketing)
Overview
Course Details:
Foundation Level
Research Skills
Professional Skills
Data Skills
Communication Skills
Year 1
Business Environment
Academic and Professional Skills
Economics for Business
Business Finance
Year 2
Managing Human Resources
Principles and Practices of Marketing
Legal Aspects of Business and Marketing
Marketing Communications
Year 3
Digital Marketing
Business Strategy
Consumer Behaviour
Undergraduate Major Project (Business Contexts)